Friday August 18th. Sofia, Bulgaria.
Today’s business people in Europe are confornted with harsh competiton, as if they where swimming in a bloody ocean full of sharks.
Many business people confirm trying to survive this price ware and technology war.
Model answers such as being more efficient or investing in new technologies in the hope to reduce price or to have a technological competitive advantage face inadequacy because those answers are basically reactions to the outside market, reactions on the competition. Most companies react on the competition with increasing efficiency to reduce price. But there will always be one Asian person making things cheaper. Others invest heavily in technology .
Although those strategies are of survival value, in essence they miss the main point: THE CUSTOMER. What does the customer really want? What does he value?
In our seminar on Blue Ocean we first stress that when you are in a ocean full of sharks you consolidate and you do not move.You POSITION and kick back, meaning promote more efficiently.
So the seminar starts by providing a classic strategy in a more effcient way. And while you promotie your position betterr , you find a new “Blue Ocean”.
Finding a blue ocean is a precise technology which starts with looking really at the potential client instead of reacting upon competition and finding new values for the client. We call this VALUE INNOVATION.
The seminar provides questions which make the business people look out of the box via a precise technology.
The attendees are lead via precises questions and case studies towards different innovations in VALUE for the CUSTOMER.
Those new values are then checked against the different future trends of Faith Popcorn in order to provide more certainty to the attendees.
At the end of the seminar, all attendees have a clear picture on how to create a blue ocean and some allready can start acting in it.
Bulgaria, Hisaria, in the beautiful environment of Staro Celo and its Vineyard Hotel. read more
Mergers and acquisitions…. You hear it daily. Especially banks and insurance companies are targets today. During this period of change, people feel uncertain, rumours start, jealousy arizes when people will loose their jobs, new colleagues are distrusted.
While the top management for obvious strategic reasons cannot transparently communicate its changes to all levels, it is important to keep understanding high between people so as to keep unity and the level of efficiency and productivity,
The financial department of Generali-Victoria was challenged recently with such a merger. As part of the change management, Marc J de Turck was invited as guest speaker on a seminar on communication in a challenging, changing environment.
Marc stressed the understanding between people and its 3 elements (Affinity, Reality and Communication, based on the works of L. Ron Hubbard). In a funny and dynamic way he gave the attendees tools to better understand each other in a challenging new environment.
The results will be visible in a couple of months.
Todays turbulent world makes it hard for company collaborators to easily understand each other’s tasks, purposes, responsibilities.
This is especially true between the sales and production people.
Misunderstanding reflects inside and outside the company and eventually brings about less growth and prosperity.
This was also one of the challenges which one of our clients faced.
That is why the General Manager of Eltrade (Big Cash register company in Bulgaria) insisted on an internal and external communication seminar to be held to ALL his staff.
IDEAS FreeBoss was invited to deliver a 2 day seminar on internal and external communication and understanding.
Marc J. de Turck stressed on the 3 elements of understanding, Affinity, Reality and Communication (based on the works of L.R.Hubbard).
He stressed the attention on the emotions and what some call emotional intelligence in understanding and communicating.
The results are already visible in the team.
Sales people today are overloaded with behavioristic tools and information on how to increase their sales. Even though those tools and information have a positive effect on sales, I cannot but comment that it is risky business only to work with behavior. Every person who is blindly in love knows after a while how risky it is to only look at the body or the behavior of a person. There are quite some perfect actors on the sales market.
On the other hand, knowing the conviction of a person is not always easy.
What is than a no-fail technique to know who is in front of you? Emotions. This is the key. Emotions is the energy the person with his conviction gives to his body to move. And by looking at the energy, one can find what is the thinking of a person and look through the mask.
This has been proven of extreme big value in sales, especially when the client has a magnificent bahavior backed by a totally antagonistic conviction. The sales person in that case will fall in the trap of the buyer.
In order to overcome this, one has to know very well the emotions, since with this knowledge, the salesperson will be able to see more precise who will buy and who now.
With this information in mind, J Point invited Marc J. de Turck as guest speaker on a lecture held for its sales people.
Marc made the sales people realize what conviction really is and how to use correctly the emotions to move people.
Hereby some pictures.
More info of our I love sales seminar? Click here.
The fameous O.K. Supetrans taxi comapny in Bulgaria chose Marc de Turck as guest speaker to its managers for a lecture on managing a team of despatchers. The lecture was held on June 15th 2017 in Sofia, Bulgaria.
Here is what the Marketing Manager of OK supetrans has to say: ” The employees with managerial functions of “One Euro” and “OK Supertrans” attended a special lecture by world-renowned mentor Marc de Turk. This training was made possible by the consulting firm IDEAS FreeBoss. Managers of “One Euro” and “OK Supertrans” have learned a lot of new things about managing employee contacts, customer relationships, and inter-corporate relationships. Mr. de Turck has 25 years of experience as a lecturer, business consultant and motivator. He has trained more than 30,000 managers in 30 countries around the world and has helped more than 800 companies to develop their business.
Social media, e-shop, e-commerce, inbound, outbound, onpage etc are the new terminologies used in promoting one’s services and products.
Many internet promotion service providers educate and deliver their services on the virtual market. Quite some marketeers are already experienced in using its tools and tactics.
Per a survey done by us however, we observed quite some business people using only a small part of all tools available on the virutal promotion market.
That is why IDEAS FreeBoss looked in its circle for the most experienced virutal promotion education providers and invted Sergio Mazarakis to deliver a one day seminar to its clients, knowing very well that a one day seminar is not enough to introduce business people to all possible tactics, going from SEO, over to SMS campaigns.
However, Sergio Mazarakis – partner of ideas freeboss intl – delivered a complete seminar on how to use the most important tools with guaranteed success. His seminar is followed by a free consultation.
More info on http://www.freeboss.eu . Hereunder some pictures .
To see what were the reactions, click on Our clients talking.
Bulgaria, Samokov, Elementary School Peter Beron. May 4th 2017.
The teacher Mariana Ilieva in Samokov School “Peter Beron”, who is licensed member in Applied Scholastics (C) invited Monique de Clerck to be guest speaker on 4 lectures to different classes teenagers and also to teachers.
In the afternoon Monique met the teachers of 15 different schools in the region. read more
A lot of managers stuck into one level of expansion of their business and they struggle going up, because they do this big mistake. The mistakes is that they behave and think like a victim. They start to believe they are stuck, but actually they are stucked in their own beliefs or as we said they have this victim mentality. read more
I would like to direct your attention to something very simple but very important for managers. And this is: WHAT YOU HEAR AND ACCEPT DETERMINES YOUR SUCCESS. WHAT YOU HEAR AND ACCEPT DETERMINES YOUR PROBLEM – which one you will choose is the question. They are both true. read more
I hope to be able to successfully apply in practice the presented principles which enriched what I knew so far. The examples given at the seminar will bring about successful realization. Thank you.
R.K. Chief of “Operations”
It was pleasure for me to take part in this seminar, on which I learned, systematized things, what I met in the past and intuitively recognized in my personal and professional relationships.
Thank you for your attention and for the interesting seminar you presented to us.
I wish you a lot of achievements and personal success!
The training gives us the opportunity to look from a side with enriched look otherwise common things from our everyday life. Some of those things we feel and realize internally and all this actually can be systematized. Gives us tools for managing of various situations.
F.T. Development Manager
Fantastic speaker. Gives lots of energy and important data in a humoristic way. I never slept on his seminar and I stayed until the end, what I normally not do on seminars.
J.D. CEO, Building company
Thanks to the training team! Perfect organization, professional approach, interesting point of view of the problems discussed. Provoking the interest of the workers in the sphere of business to this issue is praiseworthy. I wish you success in every new challenge! Always be so open and ready for all the managers who want to be one step ahead in the dynamic business environment.
Interesting techniques concerning emotions and the tone scale.
P.G. Chief of operations
Thank you for the way of presentation of the lecture and my view about the management has changed in another direction, having in mind how we can look at the team and team work.
It was very useful for me to have practical and specific example in the management of an organization.
My personal benefit from the seminar is big and I hope I will implement it in the future.
Perfect: The seminar on conflict prevention and resolution was:
- Not loaded with terminology;
- Delivered in an entertaining way;
- Logically structured;
- Interesting in the communication with the participants
For me the seminar was very interesting, in a great extend it “opened my eyes” about the reasons why people behave in a certain way. In the last part the emotions came a little bit too much for me. The concept is very interesting and I would like to read the book.
M.K. HR Director
The seminar was useful for me because I learned how I can “order” even better my way of life – professional and personal. Thank you!
M.S. Trade Director
I think that the fact two lecturers were so artistic very much help to direct the attention of the participants and to learn the matter.
The seminar is very useful to understand the basics of behavior of people who have bigger responsibility toward their subordinates and to help their work in making important decisions.
From the seminar we received useful and interesting information concerning basic principles for conflict resolution, how to define and recognize the emotions from the Tone scale and the characteristics of the social and anti-social personality. It might be added some preventions for conflict appearance. Wonderful lecturer with perfect qualifications of an orator and body language.
V.I. Sales manager
I received a good preparation for my work with the living human being. The exposed theory plus the practical drills will help me for more success with people.
Thank you for the precious moments! The skill to communicate is something which we as human beings easily lose and fall into conflicts. To be able to handle them even when they seem bigger or higher than us is as important as knowing the ways in which we can fall in them. I am happy I’ve been with you and see you again!
D.P. Senior administrator HR
From the seminar I learned a few techniques for finding out the emotions of my opponent. Directions for leading of conversation in a different environment (good or hostile). Specification of the characteristics of the anti-social personality was also useful. As a recommendation: to put little more stress on the conflict itself – techniques in its resolution in different situations – boss-subordinate; between colleagues and so on.
R.D. Sales Manager
For me today’s seminar was interesting because I explained to myself some behavioristic, emotional and other phenomena about the people around us. I liked also the systematization of the approaches which can be used to gain results in already created problematic situation as well as methods for avoiding such situations.
L.P. Head of Business Development and Sales
Impressions that I want to share with you exceed my expectations. The way of presenting the lecture from both of lecturers made me feel like a part of their team.
Enthusiasm they gave us kept it interesting all the time. The things I’ve learned will be useful for me not only in my work as Chief of the Cabinet, but also in my life – especially personal life.
I wish to the team to be always at good level and I longing to see you on the next seminar.
N.T. Chief of Cabinet
I want to express my good feelings towards both of the lecturers. They are two wonderful lecturers not only in theory, but also in the practice. All the information we received (despite it more difficult perception) is involved in our everyday life (in personal and professional aspect).
The good systematization will help us to see from a different angle the colleges beside us and to be able to understand them.
Thank you for the wonderful presentation and I hope we will have future meetings!
For me this seminar was useful in dependence with the job I am doing now – Chief of the Cabinet of a Minister. In my everyday life I meet different people with different personalities and have to take different decisions. I am sure, now this will be easier for me.
I want to thank you for the knowledge you gave us.
Thank you to Mr. Marc De Turck and Mr. Imre Toth for the presented subjects. For me this was a new theme and field of knowledge.
I wish success to the whole team and I am looking forward to see you!
Thank you for the wonderful seminar.
The lecturers were extremely communicative, they well complement one another.
I have learned a lot of new things that I hope will use successfully.
I hope to be able with the help of the seminar to handle the conflicts between my colleagues (and the anger in me).
Fascinating and interesting performance by the lecturer. Categorically discharging and entertaining though it was not so deep. In each new contact one can learn something useful and practically applicable. I would define what I learned today as “each new thing is a well forgotten old one”.
Marketing and PR