Bulgarian Business People in search of a Blue Ocean.

21 August 2017   •   Newsletter   •   no comments   

Friday August 18th. Sofia, Bulgaria.

Today’s business people in Europe are confornted with harsh competiton, as if they where swimming in a bloody ocean full of sharks.
Many business people confirm trying to survive this price ware and technology war.

Model answers such as being more efficient or investing in new technologies in the hope to reduce price or to have a technological competitive advantage face inadequacy because those answers are basically reactions to the outside market, reactions on the competition.   Most companies react on the competition with increasing efficiency to reduce price. But there will always be one Asian person making things cheaper. Others invest heavily in technology .

Although those strategies are of survival value, in essence they miss the main point: THE CUSTOMER.   What does the customer really want? What does he value?

In our seminar on Blue Ocean we first stress that when you are in a ocean full of sharks you consolidate and you do not move.You POSITION and kick back, meaning promote more efficiently.

So the seminar starts by providing a classic strategy in a more effcient way. And while you promotie your position betterr , you find a new “Blue Ocean”.

Finding a blue ocean is a precise technology which starts with looking really at the potential client instead of reacting upon competition and finding new values for the client.  We call this VALUE INNOVATION.

The seminar provides questions which make the business people look out of the box via a precise technology.

The attendees are lead via precises questions and case studies towards different innovations in VALUE for the CUSTOMER.

Those new values are then checked against the different future trends of Faith Popcorn in order to provide more certainty to the attendees.

At the end of the seminar, all attendees have a clear picture on how to create a blue ocean and some allready can start acting in it.

Interested? Ask for more info.

9 Tools to self motivate people – seminar to ERA in Bulgaria

15 July 2017   •   Newsletter   •   no comments   
9 Tools to self motivate people – seminar to ERA in Bulgaria

The ERA network invited Marc de Turck as guest speaker for its seminar on motivation

Bulgaria, Hisaria, in the beautiful environment of Staro Celo and its Vineyard Hotel. read more

Understanding as the first change management tool.

30 June 2017   •   Newsletter   •   no comments   

Mergers and acquisitions…. You hear it daily.  Especially banks and insurance companies are targets today.  During this period of change, people feel uncertain, rumours start, jealousy arizes when people will loose their jobs, new colleagues are distrusted.

While the top management for obvious strategic reasons cannot transparently communicate its changes to all levels, it is important to keep understanding high between people so as to keep unity and the level of efficiency and productivity,

The financial department of Generali-Victoria was challenged recently with such a merger. As part of the change management, Marc J de Turck was invited as guest speaker on a seminar on communication in a challenging, changing environment.

Marc stressed the understanding between people and its 3 elements (Affinity, Reality and Communication, based on the works of L. Ron Hubbard). In a funny and dynamic way he gave the attendees tools to better understand each other in a challenging new environment.

The results will be visible in a couple of months.








More info on our solutions: click here

3 main tools in resolving company problems

27 June 2017   •   Newsletter   •   no comments   

Todays turbulent world makes it hard for company collaborators to easily understand each other’s tasks, purposes, responsibilities.
This is especially true between the sales and production people.


Misunderstanding reflects inside and outside the company and eventually brings about less growth and prosperity.

This was also one of the challenges which one of our clients faced.

That is why the General Manager of Eltrade (Big Cash register company in Bulgaria) insisted on an internal and external  communication seminar to be held to ALL his staff.




IDEAS FreeBoss was invited to deliver a 2 day seminar on internal and external communication and understanding.

Marc J. de Turck stressed on the 3 elements of understanding, Affinity, Reality and Communication (based on the works of L.R.Hubbard).
He stressed the attention on the emotions and what some call  emotional intelligence in understanding and communicating.

The results are already visible in the team.

Want to know more about our seminar on understanding: click here



J Point Bulgaria gets introduced into sales techniques

19 June 2017   •   Newsletter   •   no comments   

Sales people today are overloaded with behavioristic tools and information on how to increase their sales.  Even though those tools and information have a positive effect on sales, I cannot but comment that it is risky business only to work with behavior.  Every person who is blindly in love knows after a while how risky it is to only look at the body or the behavior of a person.  There are quite some perfect actors on the sales market.

On the other hand, knowing the conviction of a person is not always easy.

What is than a no-fail technique to know who is in front of you?  Emotions.  This is the key. Emotions is the energy the person with his conviction gives to his body to move. And by looking at the energy, one can find what is the thinking of a person and look through the mask.

This has been proven of extreme big value in sales, especially when the client has a magnificent bahavior backed by a totally antagonistic conviction. The sales person in that case will fall in the trap of the buyer.

In order to overcome this, one has to know very well the emotions, since with this knowledge, the salesperson will be able to see more precise who will buy and who now.

With this information in mind, J Point invited Marc J. de Turck as guest speaker on a lecture held for its sales people.
Marc made the sales people realize what conviction really is and how to use correctly the emotions to move people.
Hereby some pictures.





More info of our I love sales seminar? Click here.


OK Supertrans managers get data on managing a despatch team.

16 June 2017   •   Newsletter   •   no comments   

The fameous O.K. Supetrans taxi comapny in Bulgaria chose Marc de Turck as guest speaker to its managers for a lecture on managing a team of despatchers. The lecture was held on June 15th 2017 in Sofia, Bulgaria.

Here is what the Marketing Manager of OK supetrans has to say: ” The employees with managerial functions of “One Euro” and “OK Supertrans” attended a special lecture by world-renowned mentor Marc de Turk. This training was made possible by the consulting firm IDEAS FreeBoss.   Managers of “One Euro” and “OK Supertrans” have learned a lot of new things about managing employee contacts, customer relationships, and inter-corporate relationships.   Mr. de Turck has 25 years of experience as a lecturer, business consultant and motivator. He has trained more than 30,000 managers in 30 countries around the world and has helped more than 800 companies to develop their business.

More info on www.freeboss.eu

Bulgarian business people get introduced into Internet Marketing Tactics and Strategies

16 June 2017   •   Newsletter   •   no comments   

Social media, e-shop, e-commerce, inbound, outbound, onpage etc are the new terminologies used in promoting one’s services and products.

Many internet promotion service providers educate and deliver their services on the virtual market.  Quite some marketeers are already experienced in using its tools and tactics.

Per a survey done by us however, we observed quite some business people using only a small part of all tools available on the virutal promotion market.

That is why IDEAS FreeBoss looked in its circle for the most experienced virutal promotion education providers and invted Sergio Mazarakis to deliver a one day seminar to its clients, knowing very well that a one day seminar is not enough to introduce business people to all possible tactics, going from SEO, over to SMS campaigns.

However, Sergio Mazarakis – partner of ideas freeboss intl – delivered a complete seminar on how to use the most important tools with guaranteed success.  His seminar is followed by a free consultation.

More info on http://www.freeboss.eu .  Hereunder some pictures .
To see what were the reactions, click on Our clients talking.











The schools in Samokov get a full day of lectures about L.Ron Hubbard’s Study Technology and about drug prevention.

4 May 2017   •   Newsletter   •   no comments   

The schools and the Municipality of Samokov took care of the knowledge of teenagers

Bulgaria, Samokov, Elementary School Peter Beron.  May 4th 2017.

The teacher Mariana Ilieva in Samokov School “Peter Beron”, who is licensed member in Applied Scholastics (C) invited Monique de Clerck to be guest speaker on 4 lectures to different classes teenagers and also to teachers.

In the afternoon Monique met the teachers of 15 different schools in the region. read more

What Successful Managers Don’t Do (Part 2)

1 May 2017   •   Newsletter   •   1 comment   
What Successful Managers Don’t Do (Part 2)

Don’t do this mistake

A lot of managers stuck into one level of expansion of their business and they struggle going up, because they do this big mistake. The mistakes is that they behave and think like a victim. They start to believe they are stuck, but actually they are stucked in their own beliefs or as we said they have this victim mentality.  read more

What Successful Managers Don’t Do (Part1)

11 April 2017   •   Newsletter   •   no comments   

I would like to direct your attention to something very simple but very important for managers. And this is: WHAT YOU HEAR AND ACCEPT DETERMINES YOUR SUCCESS.  WHAT YOU HEAR AND ACCEPT DETERMINES YOUR PROBLEM – which one you will choose is the question. They are both true. read more